27 Apr 2023
Stories Talk | Presentation Skills and Effective Storytelling
Βy Christina Katsantoni
The creator of TV series that made history on Greek television, was born and raised in Athens. She studied English Literature, History of Art and Advertising in the UK and later Set Design and Interior Decoration at the Vakalo College in Athens.
She started working as a copywriter and art director in the field of advertising, but also in the field of public relations, in publishing houses and record companies. She continued in the theatre, where she worked successfully as a set designer and costume designer (National Theatre, STOA theatre). However, from the moment she wrote her first television script in 1984 for the ERT series "Mikroi Megaloi", Mirella Papaikonomou became a great screenwriter who managed, in a magical way, to connect every of her characters with the viewers.
Her series featured some of the most prominent actors, recorded very high ratings ("Anastasia" reached 70%) and was played in foreign television networks.
She has been awarded many times for her screenplays, both in Greece and abroad. Most of them have even been published in books. For her, the creation of every new story is a new journey, a way to escape the ordinary, to look at life in a different way. It’s an adventure that invites everyone to experience it with her.
In her Leaders Talk, Mirella Papaoikonomou, the screenwriter who defined television fiction with her works, describes the need that led her to writing, explains the difference between a screenwriter and an author, talks about the inspiration and the economy of expression, the small and big "no" required for a successful career, the stimuli from which her stories begin and the power of truth which can always make a difference in a scenario.
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